Tramino Braunscheig is the new streetcar of Braunschweig public transport operator which is produced by Solaris Bus & Coach. The tram design was developed by Berlin located studioFT in a long term process of coordination between operator and producer. Especially for this tram there were established integrated design solutions which connect operating requirements on modern public transport systems with high-performing technical solutions to a convincing overall concept. The result is a streetcar which gains more attractiveness for public transport as well for passengers as for the operator. Conceptual purity based on high level functionality and an emotional character was one of the major goals for the design works. The transportation service at all should reach a more valuable quality to get the most acceptance for the new tram and finally to convince more passengers of this setup. A significant overall design style, a good balanced interior space and a properly color & trim concept create a high level potential of identification of the Braunschweig passengers for their new Tramino.