The new Icon ski jacket offers a Star Wars inspired design filled with a performance sports car technologies and consumer driven features, developed with ski professionals. This insulated jacket features the highly innovative H2Flow™ temperature regulation system. Depending on the conditions, this closed system channels and directs cold air along your core and is released through air ports on the inside of the jacket just like your effective air conditioned sports car. This system is 20% more efficient in cooling you down vs a regular jacket. To add more comfort we added slick face fabric panels inside the jacket to create a friction-less lining between jacket and base layer. As today´s mobile data consumption is an issue in cold temperatures due to loss of battery life span, we have developed the Life Pocket; a technology designed to preserve your mobile battery life span fro longer. The Life pocket is 3 times warmer than a regular chest outer pocket due to construction and PrimaLoft© Aerogel insulation. Another added feature to the Icon jacket is in a foldaway hi-viz brim for extra safety, to minimize and avoid collisions when the slopes are crowded.