We present Hello Synchronicity, the theme behind our JAPAN FACTORY@SXSW2017 installation concept.

With state-of-art digital technology, we were able to design precedence to a totally new form of creative expressionism through the notion of Construction, Deconstruction, and Reconstruction of Identity.

By introducing a tangible intervention, synchronicity between digital and analog are minimized to a point where only subtle differences are noticeable between the two realms. Through this concept, we succeeded to symbolize a representation of any opposing worldly phenomenon and its subjectivity to change through physical and emotional qualities within human beings.

Our use of four screens express the Construction, Deconstruction, and Reconstruction of Identity concept and, furthermore, human interactivity at this installation will facilitate an increase in velocity and dissipation of this Identity cycle.

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