The name of o-wen is made up of two parts, the first part, “O” is based on the style of the stroke of the font and is very intuitive; In the second part, “wen” is because of the Chinese word for “wen”, meaning words.
Font strokes characteristics is based on the unit circle design on the initiative, at the same time compression,beautiful and recognition. At the cross of the word stroke,is has blooming effect. And the whole of the printing texture of the wood movable type, make the font appearing natural.
O-wen design is to break the words in people’s minds to the stereotype of Chinese characters, that is to break the bondage of the square shape, to breakthrough and innovation on the contour.