Rookie TV is a TV set with a new shape, breaking away from the traditional Black-colored, sharp-angled rectangle. To achieve harmony of digital and analog sensibilities, round shape and White & Chocolate Color have been applied.
With the button-type function keys and swivel-type volume knob on the front, analog sensibility has been maximized.
With the Retro Type stand to maintain stable balance and enhance formative completeness, it has been designed to achieve overall formative harmony.
Additional accessories (rabbit and teddy bear) were added to maximize the TV image of cute sensibility.
The application of soft form highlights the safe and light accessories and the design that increases user satisfaction with the friendly and cute image, unlike the rigid and mechanical image of conventional TV.