12 years ago, Thorsten Fischer, founder of Flyeralarm, invented the online printing business. A success story with 40 mio. euros in revenues. For a corporate event we were briefed to create a publication, which designates the four pillars of the success of Flyeralarm one book each:
An entrepreneur and his passions
Family, friends and co-workers tell the story of Flyeralarm in WHO / WHAT – from the humble beginnings to the present. A book full of ideas, success and emotion.
An entrepreneur focusses on perfection
NOW / WHERE is an homage to printing: logistic challenges, impressive machinery and a team which strives for perfection for their clients every day. A photo reportage from the printing hall.
An entrepreneur knows his roots
YOU / US holds a collection of unique photography and documents from the archives of Flyeralarm. A glimpse behind the scenes, onto small and private moments, which helped building the story of Flyeralarm.
An entrepreneur takes a stand
YES / NO is a bold view into the future. What will it hold? 58 both philosophical and pragmatic questions about life, friendship, love and social responsibility.