Inspired by the vintage open-wheeler Grand Prix racers of the 1920s and 1930s, the Wilsonic Design team set out to upgrade the classic toy car for today’s children and collectors. Retro design meets contemporary materials and injection-moulding production methods to create a smooth-riding racer for a child’s playtime fun or an attractive model for displaying on a shelf.
And just as the ooh noo brand is committed to using natural materials in its products, they also realise the crucial role of recycled materials in creating eco-conscious and more sustainable products. Thus, for their old-school racer, they have turned to new-school processes to employ an innovative use of a sturdy, long-lasting composite made from coconut fibres and recycled plastic that would otherwise end up in landfills or the ocean. No doubt this environmentally-friendly toy that won’t be tossed out after a year, just like other ooh noo toys it has been made to be treasured for generations. Ready for a spin? On your mark, get set, go!