july, 2015

11julAll DayGiorgio ArmaniBirthday

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Event Details

11.07.1934

Giorgio Armani’s future fashion imperium depended in its beginning almost four decades ago on a Volkswagen Beetle Cabriole. Armani worked as a window dresser in Milan in the early 70’s and enjoyed cruising through the streets in his white VW. When he decided to found a company, he was in desperate need of money. With a heavy heart, Armani had to sell his dream car. As soon as business ran smoothly, he bought a new Beetle. In retrospect, his sacrifice was well worth it – Armani’s fashion imperium is estimated at more than seven billion Euros. Photo: Jan Schroeder, License: CC BY-SA 3.0

Time

All Day (Saturday)

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