DesignUM was founded by Ümit Altun in 2004. DesignUM shares a solid twenty five-plus years experience in industrial design and design consultancy with its' business partners from different industries and develops innovative and competitive design strategies and products. Driven by user expectations, it offers creative, easy-to-produce, fun-to-use, functional, stylistic and innovative products that will direct the market with its' design and usage. The design process is determined by customer needs and carries a project from the initial concept sketching phase to the final 3D mechanical part design phase. DesignUM works in automotive, household appliances, sports, hobby and personal products, furniture, packaging and medical products industries. The DesignUM creative team is formed by Ümit Altun, Fuat Ari, Bariscan Istemi and Gözde Elbeyli .