The challenge:
HAPTICA is the leading conference exhibition for haptic advertising in Germany. For over 20 years Touchmore has been specializing in haptic brand communication and presents its self-developed media like logoloop® and other solutions for haptic communication. Customers and prospects should be invited.

The idea:
Use your own products to sell them! Haptic storytelling with logoloop® as an exhibition invitation.

The solution:
Touchmore customers get a flight ticket and a champagne logoloop® as an invitation to the VIP lounge – where champagne flows and ideas are spraying while having a pleasure flight over the world of haptic advertising.

The result:
More than 150 exhibition contacts on one day. Numerous positive feedback from customers and inquiries regarding logoloop® used as an invitation for exhibitions, roadshows and other events.

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