Sea noodle is a ‚Noodle which made with seafood‘ package. It is made with seafood and can feel the deep taste of seafood even if there is only noodle. The sea noodle package is a motif of the shape of the seafood and emphasizes that it is made of seafood in harmony with the sea. In addition, the overall feeling of the sea gave a feeling of coolness and the image of the flowing sea and the graphic of the fresh seafood which was expressed on the package of the ’sea noodle‘ . On the side, we expressed the feeling of freshness that just grasping seafood with net and consumers could just feel the sea including the smell of seafood. We also packed a variety of different seafood packages to broaden consumers choices.