Salon-perfect smoothness at home. The Veet SpaWax is an innovative product within the personal care category. It is an electronic wax warming device designed to offer the user a beauty salon treatment in the comfort of their own home. The product has been developed to utilize the current Veet hard wax discs by warming, melting and retaining them at the correct temperature to achieve optimum salon quality results. The device visual language has been designed with empathy to its context of use having the solidity and permanence of products in the personal care category while communicating beauty care cues and the Veet brand values through its material use and simple breaks in the device geometry. The system has been considered as a whole with the main device being supported by an ergonomically designed spatula and integrated LED to communicate to the user when the device is warming the wax.